Market Analysis and Strategy
Confidential
Currently in the retail space
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Confidential market analysis
Motive CBD
Collaborated on the launch of a new concept for the red-hot CBD space. Desire to create the "Gatorade" of brands for category.
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Initial market strategy and segmentation
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Launch differentiation
Fenway and Hooper
Unique Family Book with charitable tie-in to The Jimmy Fund/Dana Farber Cancer Institute and The Red Sox Foundation.
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Product pricing strategy
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Market analysis
Baseball Treasure
Two great hobbies come together - coin collection and baseball cards!
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Market analysis of existing business
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Product segmentation
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Engaged new partnerships
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Collaborated efforts with MLB and MLBPA
Bathscots
Licensed toddler bath toy line
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Market analysis of existing business
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Engaging new partnerships
New Toy In Town
New Mystery Toy Product
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Market analysis
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Pricing analysis
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Production qualifications
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Packaging options
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Logo and packaging design
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Sales and distribution strategy